Product Design
End-to-end UX and UI. From user research and flows to high-fidelity Figma screens that ship to production without surprises.
Design EngineerHicham
Hicham
Zineddine
I design it. I build it. I ship it.
Product Designer and Design Engineer with 5+ years shipping production work for Disney, Warner Bros, Riot Games, Amazon, and Mastercard. I create brand systems, design product interfaces, and write the code to make them real.
About
The pitch
I'm a designer who codes and a developer who designs. Based in Morocco, working remotely with teams across the US, MENA, and Europe.
I started in brand identity and creative direction, leading design for Riot Games tournaments across the Arab world and directing Mastercard-sponsored events. Then I started building. I taught myself React, Next.js, and TypeScript and began shipping production code alongside my designs.
Today I do both. I design brand systems, product interfaces, marketing assets, and conversion flows. Then I build them in Figma, Framer, Webflow, Shopify, or straight React. I automate repetitive work with n8n and Make, optimize for SEO, and use AI tools like Claude Code, Cursor, and v0 to move at startup speed.
I don't hand off wireframes and wait. I ship.
Services
What I do
Brand Identity & Systems
Logos, typography systems, color palettes, and visual guidelines that scale across every touchpoint without losing coherence.
Design Engineering
I don’t just design it, I build it. React, Next.js, TypeScript, Tailwind, Shopify, Framer, Webflow. Production code, not prototypes.
Growth & Marketing Design
Landing pages, email campaigns, social assets, ad creatives, and conversion optimization. Design tied directly to revenue.
Portfolio
Selected work
Montrichard x Disney / Warner Bros
DesignNext.js
Designed and coded e-commerce pages that drove a 23% conversion lift.
Read case study →
GGTech x Riot Games MENA
BrandBroadcast
Built the visual identity and broadcast design system from scratch.
Read case study →
Shotframe (Own Product)
SaaSFull-Stack
Solo-designed and engineered a SaaS platform for marketing assets.
Read case study →
GEEK Maroc x Mastercard
Creative Direction
Creative Director for a Mastercard-sponsored gaming event.
Read case study →Toolkit
Tools & skills
Design
FigmaFramerWebflowAdobe Creative SuiteCanvaWordPressAI Image Generation
Engineering
ReactNext.jsTypeScriptTailwind CSSshadcn/uiHTML/CSSShopifyPythonNode.js
Automation & Growth
n8nMake (Integromat)SEOStripeAPI IntegrationWorkflow Automation
AI Tooling
Claude CodeCursorv0GitHub CopilotLLM Integration
Languages
Arabic (Native)French (Bilingual)English (Professional)
$K+
direct profit generated from designs I built and shipped
%
conversion rate increase on Disney/Warner Bros product pages
+
concurrent viewers on broadcasts I designed for Riot Games MENA
in-person attendees at events I art directed
+
countries reached through brand work at GGTech and Montrichard
hrs/week
saved through AI automation tools I built
Contact
Let's work together.
I'm currently open to full-time remote roles in product design, design engineering, and creative direction. If you're building something that needs to look great AND actually ship, I'd like to hear about it.
hello@hichamz.com